The Pacific Northwest’s largest trade show just happens to be this: THE BETTER LIVING SHOW!    Where we produce the eco-chic fashion and styling elements for the event.

Join us this year as The NW College and Supervising Salon Venus Allure gets our models ”runway ready” utilizing Portland companies Alima Pure Natural Cosmetics and Sidab Haicouture and styling for the public all day. Then attend the nightly couture fashion shows and see sustainable apparel from such notable labels as Saffrona, ecounder, Lizzie Parker, ‘Stache 86, Amai Unmei Nelli Millard, Something New Creations, Nia Wear, MEWV, Poor Girl Couture, Briene’s Fine Jewelry, Woop!Wear, Jessica Munn, and Moontess.

Don’t forget our official after party from the Nation’s Trendiest Hotel Aloft out by Ikea. Complimentary buffet and desserts, drink specials and a special acoustic guitar set by Virtuoso Stephen Weber. Saturday evening March 24, free admission.

Special thanks to Hosts Heather Michelle Schrock, The Portland ReDirect Guide, Jaileene Eubanks and David Porter GM of Aloft.

SEMPER Fashion is looking to partner with The Homa Bay, Kenya, Orphans Self-Help Relief Fund.

We will be doing so by importing for, and showcasing some, of their locally crafted bracelets and notions in the upcoming Better Living Show 2012.

The designs as well as hand woven utilitarian objects such as baskets and

bags for groceries will be offered for sale, while the fashion and styling related objects will also be seen on the runway.

SEMPER Fashion is challenging Fashion Show Producers to Fashion Wars 2011!

Our objective is to see who can garner the most clothing for The Portland Rescue Mission.

We will meet out front of Cuda Beach Club (Club Barracuda) 2 NW 2nd Ave at 2:00PM Friday December 16, 2011 and then walking over to The Portland Rescue Mission on Burnside to drop off our donations.

Pizza and beer to follow on SEMPER Fashion!

We tried this once before in 2006, challenging nightlife and event promoters, WITH NONE STEPPING UP TO ACCEPT OUR CHALLENGE! SEMPER Fashion raised more than 400 lbs of clothing for in need families none the less.

Hoping this years challengees will do better!

SUSTAINABLE MUCH?

SEMPER Fashion will once again be producing the fashion and styling element for the Pacific Northwest’s largest trade show, and one of the largest sustainable lifestyle shows ANYWHERE- The Better Living Show 2012, 3/23-25/2012 from the Portland expo Center.

This year the keynote speaker is actress and activist Daryl Hannah, with Seattle based designer Lizzie Parker speaking on what sustainability really is.
An after party will be scheduled for Saturday night 3/24….more info TBA!

Last year we made $28,000.00 for our participating designers, and well over $50,000.00 for our participating sponsors.
NO ONE else within the Portland Fashion Show Production community can come close to these numbers. With 20,000 attendees and an average income of $80,000.00 means that this is the place to showcase sustainable fashions in Portland.

Interested fashion and accessory designers please contact Tod at tod@semperfashion.net.

Please click here for an introduction to both our Portland Fashion & Style Awards Advisory Committee Members and those of our Portland Fashion & Style Awards Select Judging Panel. 

Our sincere thanks to:

150 of Portland’s coolest people attended our chi chi and swanky Portland Fashion & Style Awards Fundraiser.

Our sincere thanks to Studio Nia for the use of their stellar venue, Bara Fish House for the awesome sushi, S&J Desserts for the delicious desserts, Bacchus and Friends for staffing the event, KLeaR Marketing for the printing and banners, and Venus Allure Spa and Salon for their generous contributions!

First it was Ed Begley Jr. of “Living with Ed” speaking on sustainable lifestyles and living in his down home and approachable manner. Then it was bone crushing, hard tackling Ovie Mugheli the NFL Pro-Bowl Fullback of the Atlanta Falcons bringing his sustainable message to kids and the masses along with world famous make-up artist to the stars and international fashion weeks Kristen Arnett, and now this year from the Main Stage of the Better Living Show 2012 is actress and activist Daryl Hanna showing green is beautiful, and explaining in depth how living green means living well!

Join us this year March 23-25,2012 from The Portland Expo Center as SEMPER Fashion once again (for our 5th year now) shows sustainable design, apparel, style, and fashion go hand in hand with helping the environment!

From www.betterlivingshow.org:

2012 Better Living Show Keynote

Daryl Hannah has been passionate and committed to practicing a low impact lifestyle for decades. From her small passive and active solar home complete with gray water systems and organic garden and animal rescue sanctuary, to being an early adaptor of sustainable bio-fuels, Daryl Hannah has been actively spreading the good news of how well it all works and how good it all feels.

She has produced, hosted and shot numerous environmental awareness/ health TV appearances including pieces for CNN International and Good Morning America. She relishes and has seized the opportunity on many occasions to speak to the unconvinced and conservative pundits.

Daryl Hannah has been a greening consultant for events such as the Virgin Music Festival, attended by over 150,000 people.

Her many speaking engagements include keynote speeches at the UN Climate Change Summit, UN Global Business Conference on the environment, every year at the National Biodiesel Board Conference, Natural and Organic Products Expo, LOHAS and numerous national and international universities and events.

She’s written articles on self-sufficiency and sustainability for many magazines including Jane,Marie Claire and Veg News and of course has done a plethora of interviews on the topic in thousands of publications, television, radio and web-based media.

SEMPER Fashion produced two events on one day in conjunction with Paul Mitchell the School Portland’s, ”Fest in the Square” from Pioneer Court House Square- featuring looks from Saffrona, 4ever Glamorous, and Eclexion Boutique with stellar styling from the “Future Professionals” of Paul Mitchell the School Portland AND Rock the Runways 6 from Club Barracuda!

Starting out the day at 10am, model call was for Paul Mitchell’s PDX campus on SW Broadway, where the upstairs styling room was packed wall to wall with models in varying stages of make up and hair prep. Then 2 pm from the bricks was the show!

Leading off were awesome chic looks from the Eclexion Boutique, followed by the sustainable chic styles of Northwest Designer Sarabeth Chambers and her uber gorgeous dresses and swimwear, 4ever Glamorous designer Julie Johnson and her upcycled beautiful club dresses,then followed by a closing salvo of dresses and accessories compliments of Eclexion Boutique.

The live music leading up to, and following the show, Hostess and M/C Malia, and the very happy and genuinely enthusiastic crowd of several hundred made SEMPER Fashion’s first outing in the Bricks since our Portland Fashion Week 2003 showing one we will always be proud of.

Our thanks to Paul Mitchell the School Portland, Saffrona, 4ever Glamorous, Eclexion Boutique, our models, their parents, our supporters, sponsors and the attendees!

Then just 3 hours later, Saffrona, 4ever Glamorous, Eclexion Boutique, Lioness Works, Shell’s Jewels, Nelli Millard Designs, Eco-under, MEWV Sustainables, and the only US appearance of Italian based Lumi Light LED glowing clubwear were back stage/down stairs and setting up in the Northwest’s largest Nightclub- Barracuda, for Portland’s biggest summer time fashionshow- Rock the Runways, now in our 6th year.

The crowd started off slowly unlike past RTR’s, but soon reached about 300 as the lights were dimmed, the spot was fire up, and the first showing by eclexion Boutique made its appearance to a custom musical cut by boutique owner Melissa.

Soon the music of Van Halen, Billy Idol, Guns ‘n’ Roses, Nickle Back and Queen was heard as the featured looks worn by some of Portland’s most beautiful models inclucing Miss Teen Oregon International Crystal Gregg and Katie Greiner AKA “Beer garden Girl” of the old Marconi Show wowed the crowd!  DJ Ka-os AKA Damien Rice worked his magic, keeping perfect time to the looks as they appeared. Back stage directors Morgan Lindberg who also modeled, Ashley Cross, and Michelle Culver and their dressers finalized details and got the models in their next sets of clothing, while Shelly Loring of Shell’s Jewels made sure everyone was perfectly accessorized.

After numerous candid paparazzi shots by photographer Mike Zaugg who has shot Fashion Weeks in Europe, as well as Vancouver native Mike Andrus- photographer for NY Fashion Week, we all snuck out to attend the top secret invite only after after party which was held at Eclexion Boutique and hosted by Melissa Joilene the owner. Great drinks flowed, noshables were consumed, networking was accomplished, great times were had, and lasting friendships made, while I for one made it home about 5 am.

A really cool side note, but not rare to SEMPER Fashion, was the attendance of a scout from Willemina NY who picked out male model Travis Howe for an upcoming campaign!

Thanks to our awesome sponsors Boothster, Stephen Vincent Jewelers, Eclexion Boutique, 4ever Glamorous, Nelli Millard, Concept Entertainment, Warner Music Group, and Rockstar Energy Drink!